New Zealand signals country’s growing telecommunications demand – OpenGov Asia

It’s a grassroots initiative that gives people the support they need. It’s a win-win situation facilitated by digital adoption and the unifying power of information and communication technology (ICT). Plus, it teaches everyone how to be tech-ready.

Now more than ever, the need to better leverage e-commerce to sell high-quality agricultural products to more consumers and make logistics services more efficient and cost-effective has become more pronounced for local Chinese businesses. To bridge this gap, various Chinese cities have carried out helpful explorations to boost their brand image and improve their logistics systems.

In recent years, digital has become the solution to the ills of local entrepreneurs. The flourishing e-commerce in vast rural areas across China has served as a new platform for the circulation of agricultural products, expanded channels for farmers to increase their incomes, and boosted the potential for rural revitalization.

The before photo was not so pretty. In fact, many farmers have found it difficult to sell their high quality agricultural products online. For starters, there is the issue of credibility. A concrete example is the case of Wuchang rice, a sought-after brand. A certain Yu Dianhong, a vendor residing in Lujia Village, Minle Korean Ethnic Township, Wuchang City, had to show a photo of his ID whenever people questioned the authenticity of his Wuchang rice.

For Yu, things started to change in 2015: Wuchang City set up a website to post product information under the city’s rice brands. In addition, they have implemented rice traceability and an anti-counterfeiting system based on the agricultural Internet of Things (IoT).

The website can help consumers easily confirm the authenticity of my products. And after scanning the QR code on the package, they can find out which village the rice was grown in, who grew it, what variety it belongs to and what the quality report says.

– Yu Dianhong, Wuchang rice vendor

The results speak for themselves. After the website, Yu saw his sales more than double.

Brand building brings rural e-commerce to the fast track of development. By striving to continuously promote the construction of regional public brands of agricultural products, cities can:

  • Increase the attractiveness of agricultural products characteristic of the region
  • Facilitate large-scale production
  • Standardized management and industrialized operation
  • Improve the quality, efficiency and competitiveness of rural e-commerce.

Technology has indeed helped local businesses thrive. With electric vehicles running on rails, local navel orange businesses don’t need to hike high mountains and steep slopes, minus the cost. As one community manager revealed, “The transportation cost per kilogram of fruit was 0.24 yuan, but now it has been reduced to 0.1 yuan, which means a reduction of 35,000 yuan in total per year. »

In Zigui, there are 588 routes for rail vehicles spanning 119,300 meters in length, which transport navel oranges from more than 2,667 hectares of mountain orchards to the roadside. Once the navel oranges are transported out of the mountains, the next step is to transport them from the villages to the market, for which Zigui County has mobilized local express delivery companies, e-commerce companies and transport service stations. comprehensive rural and built a village-level logistics service system.

China’s digital transformation is shaking things up. ICTs are making inroads into rural societies that were previously left to the slow pace of old technology.

The Asian country helps other nations with digital adoption and recently had a connection with Egypt. Moreover, it also wants to cooperate with the global community. Recently, China has expressed its willingness to discuss and reach agreement with other countries regarding financial technology (FinTech), another emerging technology that is changing the world right now, as reported by OpenGov Asia. .